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About Our Rebrand

17 May 2018

You may have noticed, we have changed!

The genesis of this journey began several years ago as we, then as TAMMET Systems, began to develop plans to increase the range of products we sold beyond our foundationary edge protection.

Whilst we expected a shift in our business, little did we know how that change in direction would see and drive such massive growth as we diversified and expanded our scope to becoming greater specialists in what we term workzone safety.

At this point we felt there was a disconnect between our image as a site safety company and the reality of where the business has reached today.  Similarly, although our culture of innovation which has always been present it had, thanks to great relationships with customers, progressed to a new level as we collaborated on designed new products to protect people.

Perhaps our greatest change has been a natural expansion in entering new markets and territories, including Canada, where we launched in late 2017, all with demand for new products and services.

Fast forward to today and our new brand, vertemax™ repositions us to reflect the market leader position we occupy and delivers in terms of accommodating our current, and future planned workzone product and service ranges.

We are delighted with the outcome and take great pride and confidence in how it projects our company brand, our values and our voice.  The feedback we have received mirrors our hope for it to be perceived as a contemporary and accessible brand whilst still paying homage to our heritage through the colour scheme.

The more observant of you may also notice we have maintained our TAMMET connection, naming our versatile tammet barrier system after it, to honour our past successes and to offer reassurance in continuity.

 

 

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